I don’t consider myself a big ‘give-uper’, but sometimes I just can’t figure out what step would be necessary to move forward. Today I made a decision to stop working on the WorldWaders News Blog. I don’t feel good at all as it was my child and my passion at the same time. A bit more than 4 years ago I set up this WordPress site driven by an idea to collect news about shorebirds from around the world and publish them in a single website. I thought it was a good idea to offer a more comfortable way to learn more about shorebirds (or waders if you like).
Despite it didn’t get much attention by wader scientist and larger conservation bodies, I carried on and kept asking permissions re-posting news. I failed to find co-authors who could help making this news platform more diverse and colourful. Finally the numbers, the cruel numbers made my decision.
The blog was born in May 2010. During the 51 months I posted 254 news, what is 4.9 news per month. It is definitely not enough for keeping the audience awake, although I didn’t really run the blog in 2014. In 51 months the blog got only 70 followers. A part of the followers have nothing to do with shorebird conservation or research and not even the birds in general. Since the site moved to WordPress from Posterous it got 30,855 clicks. There were about an additional 70,000 clicks when the site was running under Posterous, which was later stopped offering blogging service. So, the blog altogether got about 100,000 clicks, which means 65 clicks a day. One of the clicks always made by my dear Son. Haha… The best ever day in its history was earlier this year, when a Slender-billed Curlew was supposedly seen in Serbia. On the day we released the news, it got 6,419 views. The total views on this single news exceeded an unbelievable 10,000 views. If I deduct it from the 100,000 total views, the number of daily visits is just 58.
These are the numbers. Let’s say, it had a quite modest publicity despite my best efforts, social media sharing with a potential reach of about 5,000 friends/followers (90% of them are connected to birds). I must have done something wrong or the failure might be related to my personality, I don’t know. It definitely pulls me back from shorebird conservation in general, but the devotion of loving shorebirds will never be taken away. However, I’m still hoping that the World Shorebirds’ Day can make a difference and it can be a success. I enjoy organizing it, and at least I’ve got some encouraging feedback. Despite I’ve got some quite frustrating feedback from leaders of some national bird conservation societies, I keep working on this event. I know, it never will be a boom event until a big organization is offering an ‘umbrella’ (not financially), but I keep working on it.
I’m very sad about the WorldWaders News Blog. I keep the blog open for anyone who wants to read old news, but I stop posting items.
I don’t blame anyone, not even myself…